Your enamel is your first layer of defense for your teeth. It's also the strongest substance in the human body. So why should you pay attention to enamel? Daily life — the consumption of sugary food and drinks — can be rough on tooth enamel and can lead to acid production. Prolonged exposure of enamel to these acids can demineralize and soften enamel, making it rough. It's easier for germs to stick to rough, acid-softened enamel.
Now you can help maintain the work your hygienist does between visits with Colgate® Enamel Health™ Toothpaste. Replenish and polish for stronger, healthier enamel.
*received information sent from Colgate via email